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The Artificial Intelligence and Cyber Security Alliance

The premise of the 2003 “Terminator 3: Rise of the Machines” movie was that crippling viral infection of the Internet on a global scale demanded a creative solution. So someone suggested plugging the Air Force’s experimental AI in to clean things up, and of course that AI became Skynet. Thankfully, we’re far from that fictional scenario. But the sad reality is that data breaches and cyber attacks have become so common that they happen every 39 seconds. The question now is not about whether a cyber attack is going to occur, but how much damage the next attack will cost. For example, in 2018, the total cost for cyber crimes committed globally added up to over $1 trillion. With cyber attacks getting more and more sophisticated, an alliance between artificial intelligence and cyber security has become an inevitability.

The Artificial Intelligence and Cyber Security Connection: Neural and Data-Driven

Traditional antivirus technology is finding it difficult to keep up with cybersecurity threats and attacks. The detection rate of anti-virus software is slow, plus the recovery from intrusions is grueling and difficult. But the biggest challenge for cyber security experts rests not on malware intrusions but on non-malware attacks. Intrusions have become more creative and sophisticated. Cybercriminals have devised ways to break into the system through social engineering like baiting, phishing, and vishing.

There are limited resources available that can detect data security breach executed through these exploit tools. These security breaches hide in plain sight by masquerading as a legitimate process. Legacy antivirus technology is not designed to detect such kind of breach. The merging of artificial intelligence and cybersecurity is the missing puzzle.

With algorithms under artificial intelligence and cybersecurity, new technologies are being developed that can process data at rapid speed. Through features that can comb through vast amounts of data, artificial intelligence and cybersecurity can discern and make decisions whether an activity or process is deemed a threat. Additionally, this speed and scale allow the automation of tasks that may be too repetitive or complex for a human to process. By automating most of the tasks, security analysts can tune out false alerts and focus on more pressing security threats.

Capitalizing on AI in Cybersecurity

Set against the evolving landscape of cybersecurity, the use of artificial intelligence in cybersecurity as a preventive infrastructure is promising.  While the use of artificial intelligence in cybersecurity is a newly-forged path, experts and industry leaders are beginning to see where the buzz is coming from. The ability of artificial intelligence to process and crunch a large amount of data at lightning speed is particularly useful in cybersecurity. Grouping parallel data, identifying deviation, detecting anomalies and preventing attacks are just some of the ways artificial intelligence and cybersecurity is creating an impact. A number of companies are pursuing this newly-forged path.

  1. LogRythm is a security solution provider based in Boulder, CO. Its strength is in threat detection in the shortest possible time allowing the company’s security team to separate false threats and easily investigate security issues.
  2. Jask is a security information and event management software based in San Francisco, CA. Through automated tasks, enhanced visibility and better context of alerts, the SOC analyst can focus and investigate on high-priority alerts.
  3. PerimeterX is a bot-detection solution designed to help companies curb automated attacks such as account take-over, fake account creation, validation of stolen credit cards, and marketing fraud.
  4. Anomali helps organizations through a suite of solutions meant to alert the security team, detect threats inside the network, automate repetitive tasks, enable seamless investigation, and collaborate with other organizations.
  5. DarkTrace and its technology are regarded as the world’s leading enterprise-grade AI in cybersecurity by thousands of customers worldwide. The company uses the human immune system as a model
  6. CrowdStrike is a cloud-native endpoint protection software. CrowdStrike works by keeping customer data secure especially during highly-vulnerable times like weekends and holidays.
  7. CyberReason’s mantra is Hunt, Detect, and Protect. This Boston-based software solution company helps organizations against advanced security attacks by providing multi-layer protection and analyzing or flagging suspicious data.
  8. Cyclance by Blackberry provides native AI solutions via threat prevention, detection and response capabilities. The solution’s predictive advantage can identify and analyze threats as early as 25 months in advance.

The Role of AI in Cyber Security

Thankfully, businesses and organizations know that to survive the cybersecurity warfare, acquiring cyber resilience is a must. Some organizations learn the hard and costly way. Fortunately, there are businesses that choose a preventive stance. Likewise, investors are placing their bets on startups working on AI-enabled technologies.

Similarly, antivirus technology companies are tapping on the potentials of AI to learn from past cyber security mistakes by shifting from deterministic programming to probabilistic programming approach. With artificial intelligence and cyber security crossing paths, we may have already found some answers.

Silence For Sale: The Evolving Business Of Selling Silence Is Here!

a businessman making a profit out of the noise pollution around him.
As the noise pollution and its effects continue to increase, the business of selling silence or noise cancellation products evolves as well.

The Business of Selling Silence: From Air Bubbles to Acoustic Metamaterials

From noise-canceling headphones to industrial soundproof materials, the market for quiet is growing. In fact, the global acoustics insulation market alone is expected to exceed $15 billion by 2025. As greater awareness of noise pollution and its effects increase, the business of selling silence is evolving as well. And with the creation of new acoustic metamaterials and other innovations, opportunities continue to expand.

a businessman making a profit out of the noise pollution around him.
As the noise pollution and its effects continue to increase, the business of selling silence or noise cancellation products evolves as well.

In a number of sectors today, soundproof materials are in high demand as industries and consumers alike seek out the quiet. This sector has evolved from passive to active noise control in the last decade. But new innovations demonstrate how even these may be technologies of the past. These include intriguing products not only for construction and mechanical systems but for marine and healthcare areas as well.

3-D Printed Acoustic Metamaterial – The Soundproof Material of the Future?

Researchers at Boston University have recently made a remarkable discovery. By applying mathematical and physics models to 3-D printing, they have created an acoustic metamaterial. This unique design provides a transparent structure that allows air and light to pass through but prohibits sound. In fact, the acoustic metamaterial reduces sound by 94 percent making it inaudible to the human ear. Rather than absorbing sound, this new soundproof material reverses the sound wave’s direction thus eliminating noise. But it does so without requiring airflow and light to be blocked as well.

The experiments conducted placed a loudspeaker at one end of a hollow pipe and the acoustic metamaterial at the other. The open end of the tube contained the acoustic metamaterial ring, and as a result, the loudspeaker could not be heard through the tube. The potential applications of this soundproof material are tremendous. Uses to eliminate noise from HVAC units, drones, and even MRI machines have been suggested. And the opportunity to create larger transparent walls for indoor cubicles or interstate buffers also exist. By stacking or connecting 3-D designs of this acoustic metamaterial, the potential applications are endless.

Innovative Soundproof Materials for Marine Sectors

Certainly, the acoustic metamaterial could revolutionize noise abatement industries. But this is not the only innovation in the field today. Continental AG is “making waves” in marine sectors as well in relation to new soundproof material ideas. In fact, their air-bubble curtain used in constructing wind farms in open waters markedly reduces noise up to 95 percent. Their patented perforated hose is placed around the drilling site, and an air bubble curtain surrounds the operations. The air bubbles change the density of the water, which causes sound waves to be disrupted. And at the same time, the soundproof material also improves the efficiency of operations.

The reason this soundproof material innovation is so important involves the protection of marine life. Specific marine species such as porpoises, cod, herring, and seals rely on sound to orient themselves. The noise created by drilling markedly disrupts their ability to use sound for this purpose. In fact, it has been compared to constantly listening to a circular saw. But with the “Big Bubble Curtain,” Continental AG offers an ideal solution.

Will Acoustic Metamaterials and Other Innovations Disrupt Current Market Leaders?

Several businesses occupy the soundproof materials market today. Sound Seal represents a market leader in commercial and architectural soundproof material products. They offer industrial noise control as well as a variety of acoustic paneling and flooring products. Likewise, Durr Universal, with a market cap of $3.11 billion, boasts 65 years of experience and an array of silencer systems. These include silencers that reduce noise from blowers, fans, ventilation systems and more. But the business of silence has extended into even digital communications, with 2Hz out to reduce noise on phone calls.

However, new technology and soundproof materials like acoustic metamaterials offer new companies a chance to make an impact. With 3-D printing abilities, such companies could offer bold solutions in local markets for a variety of issues. Just as innovation in technology has affected other sectors, the business of selling silence offers similar opportunities. And with noise pollution awareness increasing, these opportunities could be quite significant.

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