Digital Agency

DIGITAL AGENCY

Digital Agency was created so we could share our decades of offline and digital marketing expertise with both start-up and mature companies that need a helping hand. We’re here to provide just the level of help you need, from consulting to full, hands-on management of your marketing efforts, for as long as you need us.

How We Develop Your BRAND

Brand Strategy

Your brand is more than the products and services you offer. It’s about perception and reputation. It’s about your company, what you stand for and value you provide. Your brand strategy should drive every interaction with customers, prospective customers, and in the market.

Brand Development

Brand development is more than selecting a color theme or developing a logo. Developing a concise mission statement, vision and positioning statements are a good start. Adding brand personality, voice and visual expression will provide the foundation on who you are and how the market perceives your brand.

Brand Transformation

Sometimes our own perception of a brand isn’t how the market sees the brand, resulting in a loss of relevancy and sales. The brand needs a refresh and update. Understanding the gap between our perception and the market’s perception is critical to laying out a plan to transform the brand.

How We MARKET Your BRAND

Social Media

The Bold Business social media team helps you research industry trends, incorporate integrated marketing campaigns, and develop and distribute content & graphics.

Affiliate Marketing

We continuously recruit to maintain an artillery of performing affiliates for your business, ultimately providing you with a profitable revenue stream.

Web & Branding Services

We utilize a strong technology foundation to pave the way to success for your organization.

How We Sell Your PRODUCT

Go-To-Market Strategy

We will implement a strategy to determine how to reach the ideal customers to ensure your product has the most competitive advantage. Our marketing leaders will execute this by creating a specialized marketing campaign to deliver your product to the end customer, including pricing and distribution

Channel Selection

We’ll strategize the ideal placement for your product across omni channels. Bold offers a suite of both traditional and digital services that range from traditional call center campaigns, video services, product commercials, as well as organic and paid social media adverting.

Content Development and Promotion

Bold Business produces world class content in the print, audio, and video mediums. We write the articles and produce the videos that will sell your product in a variety of settings and markets. But we don’t stop there. We’ll distribute and promote your content to ensure its seen by the right people at the right time.

How We Track RESULTS

Web Analytics

Bold offers a suite of both traditional and digital services that range from call center campaigns, video services, product marketing, paid and organic search, and social media marketing.

Email Analytics

Are your emails being opened by your best customers? Which messages are resonating, and which need to be reworked? We capture the data you need to keep this all-important channel working at its peak.

Social Analytics

Likes, shares, impressions, retweets; these can all be worth more than direct traffic. They’re signals Google uses to assess the authority of your brand and data points we monitor carefully to ensure your success.

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