Overview:
Leads and coaches the SDR team to optimize lead generation, qualification, and hand-off processes to drive pipeline growth.

Core Responsibilities:

• Hire, train, and mentor SDRs to meet activity and conversion targets.
• Develop outbound sales playbooks, scripts, and prospecting strategies.
• Monitor team performance, providing coaching and real-time feedback.
• Collaborate with sales and marketing leadership on pipeline generation goals.
• Analyze SDR metrics (e.g., calls, emails, meetings booked) and implement improvements.
• Support SDR career development and progression into closing roles.